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Getting your emails delivered.
Everyone is aware that email has become a mainstream communication tool, and each year shows increasing adoption by both business and consumers using email for everyday interaction.
In a report on US consumer email activity published by DoubleClick (Dec 2005), the research shows that email is “no longer a novelty, and is fully integrated into the personal and professional lives of most consumers.”
But how do you avoid sending (and paying for) messages that will not get delivered?
Slashing your bill delivery costs.
Traditional billing methods involving paper, printing and postage are expensive, time consuming and often frustrating. Paper based billing provides little in the way of tracking and reporting.
Introducing an electronic billing option can save your organization between 48% and 80% of the cost of traditional paper billing methods. Not to mention the increased control, reporting and improved customer service.
The use of email to communicate marketing and operational messages is on the increase. Your customer’s inbox is flooded with marketers hoping to catch their attention.
eMarketer reports that email volume in the United States is projected to nearly double from 1.5 trillion in 2003, to 2.7 trillion in 2007. This massive growth means you have to work harder to get your message read.
There are a number of ways in which you can manipulate how many people engage with your emails, one of which is to send your communication on the day which promises the highest read rate or the best click rate.
Most of today’s standards and compliance regulations are concerned largely with the protection of private data at rest, during transactions, and while it traverses network connections. Some of these regulations make specific recommendations or require particular technologies for compliance. For all of them, however, encryption can be employed to satisfy the protection requirements. By determining what data you are required to protect, locating the data at rest and in transit, and implementing the appropriate encryption technologies, you can significantly improve your overall security posture while complying with any number of data privacy regulations.
The following pages describe the types of data under regulation and describe basic best practices for implementing appropriate encryption technologies. After that are tables of U.S. and international data privacy regulator overviews, how encryption applies to them, and basic best practices for those applications. They are color-coded as follows: green for fi nancial data regulations, red for medical data regulations, and blue for private individual data regulations.
The use of email to communicate marketing and operational messages is on the increase. Your customer’s inbox is flooded with marketers hoping to catch their attention.
eMarketer reports that email volume in the United States is projected to nearly double from 1.5 trillion in 2003, to 2.7 trillion in 2007. This massive growth means you have to work harder to get your message read.
There are a number of ways in which you can manipulate how many people engage with your emails, one of which is to send your communication on the day which promises the highest read rate or the best click rate.
This white paper explores standards and regulations—some firmly in place, some emerging, others in the formative stage—and describes the recommendations or requirements they impose for using encryption and related technologies. The reader should bear in mind that this area is a fast-moving target. Today’s recommendations are tomorrow’s requirements, and new standards are arising all the time. The sooner an enterprise complies, the better positioned it is for the future.
These standards include:
- Payment Card Industry Data Security Standard (PCI DSS)
- HIPAA
- Sarbanes-Oxley
- FISMA
- Gramm-Leach-Bliley Act
- State Notice of Breach Laws

